ASRİAD members attended the “FREE KURSÜ AGENDA” held at the ASRİAD (ASRIN INDUSTRIAL BUSINESSMEN'S ASSOCIATION) headquarters. The subject of the agenda was the thoughts about ASRİAD, inter-member relations and relations with ASRİAD, expectations from ASRİAD, and problems with the sectors. The members took the floor in turn.
Universal brand name expert BAYKAMBER also shared technical information about branding nationally and globally. He touched on the mistakes in branding and what needs to be done about the brand. He stated that the brands should be read and written in the same voice in all languages, be melodic, different and catchy. The brand stated that the names should be different and unique. He pointed out that Turkish language culture should be reflected in brand names and that these names should be available to be global. He addressed many important points about branding.
At the end of the program, a badge, a qualification table and a membership certificate were presented by President Adnan DANIŞMAN and Member Relations Commission Chairman Hüseyin YILMAZER. We hope to meet in another program, the program has ended.